My Four Filters for Investing

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Image by StephenRGraves.com

This article was originally published here.

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by Steve Graves

What’s worth saying yes to? Every foundation and every venture capital firm have to answer this question on a perpetual basis. So do many people this time of the year facing requests for year-end giving show up in the mailbox or the inbox.

I’ve been asking and answering this question for years. But in the last 3-4 years, I have become clearer than ever where I want to say yes, particularly when it comes to investing.

Over the years, I’ve co-owned several different companies. They all started with me saying yes to some proposition from someone. Figuring out which company to take a chance on isn’t always easy. But having a filter or grid has made the task easier for me. It keeps the yes decision away from impulsive, emotional tugs, or friend pressure.

Unless you are Oprah or Ellen and have a bank of marketing dollars fueling your yes (“You get a car! You get a car! You get a car! Everybody gets a car!”), we need some filter guiding our investment decisions.

I’ve settled on a fourfold filter to guide my personal investment opportunities. I would not dare presume these will fit you, but wanted to share them after a number of you have asked. Here they are:

  1. Is it profitable?

  2. Is it scalable?

  3. Is it redemptive?

  4. Is it healthy?

Now let me be clear. I either need a yes to each question or a clear line of sight on how we are getting to yes for that question. Perhaps my involvement can help get it there – I get that. In other words, your motivation to invest in a company might be so you can make it profitable or healthy. That’s fair. But make sure you have a line of sight on it.

Is It Profitable?

There are times to give money away, no strings attached, but if I’m investing, I’m not trying to give money away. My investment is a means to increase some income eventually.

I’m not alone in this as investors increasingly realize that, contrary to popular wisdom, profitability is more important than growth to last for the long haul.

So I ask hard questions of the companies I am considering investing in. I ask for profit goals, and then dig in to determine whether those profit goals are reasonable or “assuming everything breaks right” goals. I ask about the framework that they have to drive profits and measure results. I’ve run into tons of businesses that can’t miss ideas. Still, they don’t have the back end production plan or distribution plan or employee accountability plan to measure progress and deliver in the long term.

Is It Scalable?

One of the businesses I co-owned faced a crossroads. We had a dynamic leader, but he couldn’t be in all places at once, so we were limited in our growth. He felt the tension, too, and after a long season of considering the options, we made some strategic moves to scale nationally, which meant shifting roles and taking on some additional risk. It hasn’t come without sacrifice, but I will say it’s got a pretty exciting trajectory.

Why is this one of my filters? I understand that not every company is supposed to be scaling right now. But at my age, I don’t have 35 years for a couple of founders to do a bunch of pivots and figure things out. I love the growth that extends our reach, stretches our organizational muscles, and gives us a chance for a timely exit event. So, I need to see the pathway to scale and see it sooner rather than later.

Is It Redemptive?

This question may be a bit unique to me because of the role my faith plays in my life and work.  I want the companies I invest in to have some redemptive edges.

That’s not to say that I expect it always to look the same, but I make sure that company leaders are intentionally asking the question of what makes their enterprise redemptive.

Is it the faith of leadership? Is it the kind of product or service they offer? Is it what they intend to do with their profits? Is it how they treat their employees or customers? Is it the company’s mission and vision? Is it the overt or covert culture of faith?

Do not misunderstand this filter. No two companies look entirely the same regarding this question. There are half a dozen variables that create your unique faith impression. But the companies I invest in must be wrestling with finding their redemptive edges.

Is It Healthy?

When young children are sick, you can tell pretty quickly (whether they voice it or not), and young organizations are no different. For that matter, any age organization can be sick versus healthy. When I consider investing in a company, I’m looking at whether it has a healthy culture and work pace. I’m looking at relationships within the company and specifically between key leaders. I’m looking at whether it is a place of high performance. All of those factors are indicators of health to me.

Patrick Lencioni, in his book, The Advantage: Why Organizational Health Trumps Everything in Business, puts it this way: “An organization has integrity—is healthy—when it is whole, consistent and complete, that is, when its management, operations, strategy, and culture fit together and make sense.”

Conclusion

Again, I don’t expect that a company has figured out everything connected to the four filters. In some ways, if they had, I probably would be coming in too late. But I need to know where they are with these four filters and how they are thinking about them. Your questions may be different than mine, but every investor needs a grid to put opportunities through.

Mine’s just four questions: Is it profitable, is it scalable, is it redemptive, and is it healthy?

How to Decide Where to Give

  Image by   Ben White

Image by Ben White

This article was originally published here.
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Ronald Blue Trust for other quality content!

by Mary Tomlinson

There are so many needs in the world and so many requests that tug at my heart. On the surface, they all seem to be the “right” thing to do. But they can also be overwhelming, bringing on what feels like a lose–lose scenario: If I give, I feel pressured and off purpose, but if I don’t give, I feel badly. How much will really make a difference? Will my husband Bill and I be on the same page? How can I say no without feeling terrible?

The ongoing dread and uncertainty when giving requests came my way indicated my “joyful heart in giving” was waning.

We are not alone in this struggle. During the time I worked at Disney, the company was constantly bombarded by giving requests. As a result, they initiated a process to determine how much they were giving collectively and to whom. Then they developed a strategy for what types of organizations they should give to in order to make a significant difference. Ultimately and not surprisingly, they determined that children’s charities were their number one priority. Suddenly it was easier to say no when necessary and to give more to a fewer group of organizations to make a bigger impact.

Read more about how Mary and Bill used this model to prioritize which needs and causes they would give to.

Faith-Based Investing: A Guide for Financial Advisors

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Image by Denver Institute

Check out the Denver Institute for Faith & Work for other quality content!

“How can I deepen my relationships with existing clients while also differentiating my offering to appeal to prospects?”

“How do I help my clients practice good stewardship by maximizing financial performance while also seeking to make a positive difference with their investments?” 

“I’m a Christian financial advisor, but I’m not sure what the Bible has to say about investing.”

Financial advisors struggle to keep up with the latest trends, grow their network of clients, and integrate their faith with their work. Balancing clients goals, a competitive return, and Christian principles of investing often feels like a juggling act.

We understand the weight of wanting to make a positive impact for your clients and the uncertainty of knowing where to start.

“Faith-Based Investing: A Guide for Financial Advisors” is a free e-book from Denver Institute for Faith & Work. Through practical guidance and a philosophical approach to investing, advisors can learn the best practices to achieve their client’s goals and the common good.

Faith-Based Investing: A Guide for Financial Advisors” is created in partnership with Christian Investment Forum. Complete the form at the bottom of this page to receive your free copy!

Is Business Only About Profit?

This article and video were originally published here.

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by Sherrie Johnson

What is the dominant story that we tell about business today?

We all know what to say: Shareholder Value Maximization.

You may know this quote…

“There is one and only one social responsibility of business – to use its resources and engage in activities designed to increase its profits so long as it stays within the rules of the game, which is to say, engages in open and free competition without deception or fraud.”

In this quote, Milton Friedman is communicating that there is no social story to business, the business of business is business, it’s about making money. This excludes any conversation about the impact that business can have for the good or for the harm of their stakeholders. 

These stakeholders are outside of business, and to the extent that we try to bring them into our story about business, we are only going to mess things up and distract from the real goals of business.

So what are the outcomes that we see today under the banner of shareholder value maximization? We do see wonder in business…

  • Advancement in human agriculture

  • Access to Clean Water

  • Renewable forms of energy

  • The ability to fly through the sky

  • Innovations in technology and medical care that preserve and even save human lives

But we also see tragedy in business… If any business that makes a profit is a good business, then it doesn’t matter what they do or how they do it. Under the banner of profit as the purpose of business, some businesses have felt totally ok with developing products and services that prey on human weakness or exploit natural resources, and ultimately cause much harm. There is huge disillusionment with business today, and resulting in a loss of faith and trust in corporations.

I think that what people really believe about business is something more like this statement: “Business is not as it was intended. A vast devastation has struck it. Nevertheless, it is great in its ruins. Like a glorious cathedral after a bombing, business still displays the grandeur for which it was designed.”

If you picture a bombed-out cathedral as you think about business, we can still see the beauty of business, while there is much that needs restoration. We need a return to this higher purpose of business. Jeff Van Duzer, who is Provost of Seattle Pacific University and formerly the Dean of their Business School, fully rejects this idea that business is about profit-only.  He says that business has always existed “to provide goods and services to enable a community to flourish and to provide people with opportunities for meaningful work.”

Charles Handy addresses this even more directly. He says, 

“…To turn shareholders needs into a purpose is to be guilty of a logical confusion—to mistake a necessary condition for a sufficient one. We need to eat to live; food is a necessary condition of life. But if we lived mainly to eat—making food a sole or sufficient purpose of life —we would become gross. The purpose of a business, in other words, is not to make a profit, full stop. It is to make a profit so that the business can do something more or better.”

At Eventide, we believe the true story of business is to serve the common good. 


This video expresses the views of Eventide Asset Management, LLC (“Eventide”), an investment adviser, and there is no guarantee that any investment strategy will achieve its objectives, generate profits, or avoid losses. Viewers should be aware that Eventide’s approach may not produce the desired results, and Eventide’s ethical values screening criteria could cause it to underperform other firms that do not have such screening criteria.  All investments involve risk, including the possible loss of principal.

Eventide is providing this information for informational purposes only.  

8039-NLD-8/21/2018

Edify Mission

 Image by  Jordan Rowland

Image by Jordan Rowland

Check out Edify.org to find out more about their mission!

by Edify

Edify’s mission is to improve and to expand sustainable, affordable Christ-centered education in the developing world. They partner with entrepreneurs who need access to training, capital, and technology to grow their schools.

Watch their video below!

CIF Releases Results from 2019 Survey of Financial Advisors on Faith Driven Investing

The full report of the survey is published here by the Christian Investment Forum.

by John Siverling

Advisors are increasingly comfortable with Faith Driven Investing, are interested in recommending it, but have been slow to engage in conversations with investor clients.

Charlotte, NC / January 31, 2020 — The Christian Investment Forum released the results of the 2019 Survey of Financial Advisors on Faith Driven Investing Awareness and Use. It shows continued, albeit slowing, improvements in all three areas of focus – awareness, knowledge, and use. This slowing growth is relative to the last survey completed in 2016, which had shown more substantial improvements compared to 2013. The results also show some interesting and seemingly inconsistent responses, such as:

  • Ninety-six percent (96%) were somewhat to very familiar with Faith Driven Investing concepts; BUT

  • Only thirteen percent (13%) were able to accurately identify that there are more than 50 Faith Driven Investing funds and ETF’s available in the market (there are over 90).

  • Ninety percent (90%) are interested in recommending investments that align with their clients’ faith and values; BUT

  • Twenty-four percent (24%) said no clients had asked about Faith Driven Investing in the last year, and another fifty-one percent (51%) said only 10% of clients had asked, yet industry research suggests just the opposite – the majority of investors are interested in values based investing.

To a large degree, the issues limiting the use of Faith Driven Investing remain the same since the initial study in 2013. There continue to be gaps in perception compared to reality on product availability and performance. Yet some further structural changes are needed – additional investment products that can more closely align with the different faith values of investors, increased acceptance of funds onto proprietary platforms, and additional research to support the already existing data on ESG (Environmental, Social, Governance) investing, FDI (Faith Driven Investing), performance, and expenses.

The greatest opportunities to build momentum towards increasing the use of Faith Driven Investing are in helping encourage further education, and more importantly encourage conversations between advisors and investors. Both advisors and investors show high levels of interest in Faith Driven Investing, but neither advisors or investors are initiating a conversation or asking questions about FDI. More education on the topic of Faith Driven Investing can help to increase confidence for advisors to have the conversation. Similarly, more investor oriented information can help Christians recognize their role in asking questions of their financial advisor.

For those interested in supporting and growing Faith Driven Investing, there are strong reasons to be optimistic about the future growth in the use of FDI overall, and as a share of total assets under management. Data from this survey confirms previous research that a majority of investors and advisors alike have an interest in better aligning investments with the client’s personal faith and priorities. Macro trends in the market are showing strong investor interest in a more meaningful and integrated approach to investing in alignment with values. There are more organizations engaging in the conversation about Faith Driven Investing, and collaboration between them is improving. All of this helps to encourage others to understand they are not alone in desiring a more integrated approach to investing with their faith.

Check out the full report of the survey here!

About the Christian Investment Forum:

Founded in 2012, the Christian Investment Forum (CIF) is a Kingdom-focused 501c6 investment association committed to educating advisors and investors by providing opportunities to bring about change – in the hearts, homes, cities, and world that we serve. CIF strives to be an organization that enables others to advance and promote Faith Driven Investing (sometimes referred to as Biblically responsible investing or BRI), and cause greater Kingdom impact. CIF Foundation is a 501c3 non-profit organization that is a wholly owned non-profit entity of the Christian Investment Forum. The objective and purpose of the Foundation is to support the activities and purpose of the Christian Investment Forum (CIF), its sole member, in order to more effectively achieve the mission and goals of CIF. It is the intent of the CIF Foundation to provide research and education services to individual investors, advisors, and financial professionals related to Faith Driven Investing. Learn more at www.christianinvest.org